One of the top questions I get from coaches and online business owners is whether they should use a blog or podcast to showcase their content and attract clients online.
My answer very much depends on their stage of business and what’s going to work best for them with regard to sticking with it long term. Personally, as a podcast host, I’m a fan of hosting a podcast but know how much work goes into hosting one.
That’s why I’m excited for this week’s guest, Phyllis Nichols of Sound Advice Strategies, a podcast production company that specializes in business podcasts.
I asked Phyllis to join me on the show to talk about how to use a podcast to not only build an aligned audience of listeners but how you can turn listeners into future clients and customers.
In this episode, we covered a lot including:
- Use audio content to create credibility and demonstrate your expertise
- Top trends that are working well in 2023
- Top 3 ways to monetize your (audio) content
- Which podcasts she’s listening to
- Why she loves sales and how it’s helped her business growth
And so much more.
This episode is a must-listen to if you’re thinking of starting a podcast or have started one and want some tips and strategies to help you grow it.
Links Mentioned In This Episode:
Learn more about Phyllis and Sound Advice Strategies here
Get Phyllis’s FREE Podcast Quickstart Guide here.
Listen to Jeannie's Interview on Emily's podcast, Aligned & Unstoppable and learn more about her approach to selling successfully virtually and live.
Download my free lead generation starter guide – it’s a guide to help you attract more leads for your coaching programs, masterminds, and service –Download Now
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