Today on the Midlife CEO Podcast, Jeannie Spiro talks about how to design the marketing plan for your business.
With countless choices, strategies, and templates available to supposedly make it easier for you to attract clients and generate leads, often the more options you have - the more confusing marketing gets.
To make it easier, this episode covers:
What to consider when developing your overall marketing plan
How your past marketing can support your future marketing
Thoughts about organic marketing (and when to consider adding paid marketing strategies and advertising into your business)
How often to update your marketing plan (and when you need to do it)
And much more.
If you need to revisit how you're attracting clients and generating leads, take a listen to this episode.